Marketing a business today is far harder than in times past; initially it was the birth and evolution of the web and online that changed the marketing landscape; now with the explosion and growth of social media and mobile marketing, once again business owners are left scratching their heads in deciding what to use and how to use them to best effect.
I work with clients from across the UK and provide a marketing service to serve a variety of client's own specific needs; for some I manage and deliver the marketing strategy in its entirety, for others I provide short-term project support when the focus is on a particular project, campaign or business need.
I am not an advertising agency, I help businesses build their marketing strategy from the ground up and where possible, shift the focus from using or relying on paid-for advertising as the dominant marketing force.
I do this by helping them develop their websites, social media platforms, online profiles, e-mail and direct marketing channels first and would only consider or recommend paid-for advertising to compliment or grow an already successful marketing strategy.
"There is little point in driving more prospects to a business without a proven conversion process in place; my expertise is in the creation, delivery and development of marketing strategies and projects that are manageable, measurable and in the confines of any individual budget or resource constraints."